This syntax functions to "escape" double quotes on text fields. The purpose of this is to avoid breaking the code on the page when field values containing double quotes are referenced on [[Template_Formula|Template Formulas]], [[Visibility_Condition|Visibility Conditions]] and [[Browser_Script|Browser Scripts]].
'''IMPORTANT:''' This syntax will only escape /ignore double quotes (")and remove html tags.
<ssEscape>.....</ssEscape>